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internet marketing management | be seen

Who: 1era helps businesses connect with potential customers who are searching the web for what you offer. We are a team of certified and experienced internet marketing professionals.

What: Pay-Per-Click (PPC) internet marketing displays your company ads in the sponsored results located on the major search engine networks: Google, Yahoo! and Bing. You ONLY pay when pre-qualified, interested customers click-through to your website.

Where: Search engines are portals on the internet where people search for information and shop for products or services. Your ad will appear on relevant search result pages.

When: Across the planet, there are over three billion searches daily. Your ads can run at all times of day or more frequently during the peak hours or seasons, based on your targeted audience and their location.

Why: Pay-Per-Click (PPC) internet campaign is one of the most quantifiable and scalable methods of advertising. Our PPC campaign managers are available for any questions to help you through the process.

 
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How can 1era make the most of your internet advertising budget !

Internet marketing analysis

Understanding who your competitors are and being aware of their marketing efforts is critical to developing your internet marketing campaign. 1era audits your top keyword phrases on the major search engines to determine the information we can use to help your internet marketing campaign stand out and ultimately be more effective.

Internet marketing campaign strategy

Our goal is to increase sales, promote your brand and maintain quality standards for our small/start up business and enterprise level clients alike. Once we have worked with you to select keywords and determine your internet marketing campaign monthly budget, we can assess a strategy for bid management and overall internet marketing approach.

Creative copywriting

1era writes for individual ad groups and/or keyword in your campaign. These ads follow strict requirements by the search engines, but that does not stop us from working hard to write ads that are creative and simply work better! Search engine marketing is designed to feed into the prospect's current buying need, and deter those who are browsers with limited buying potential. We prepare them to purchase and guide them through the buying cycle.

internet marketing campaign budgeting & optimization

Our conversion rates are high because we drive people to your website to fulfill what they are actually searching for. All we need to know is how many qualified leads/purchases you want to achieve on a monthly basis, and we will work to meet your corporate internet marketing campaign objectives. The goal here is to defer non-buyer clicks and people who want more information for your specific products or services. 1era team ensure that your budget maximizes your Return On Investments (ROI)

Internet campaign performance tracking and conversion tracking

A conversion occurs when a click on your ad leads directly to user behavior you deem valuable, such as a purchase, signup, page view, or lead. You will receive timely data reports about the performance and costs of your active internet campaigns. You will know how much you are making and help you identify how effective your internet marketing campaign ads and keywords are for you.

 
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